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New clients 25% off your first month’s management fee — and if your first 30 days don’t produce 10 tracked enquiries, we keep managing the campaign at no fee until they do. Terms · Claim the offer →

Google Ads

Google Ads

Search campaigns for people who need your trade right now, split by job type

$375/week management, ad spend from $30/day — full breakdown on the pricing page. Ad spend is always paid separately, never bundled into our fee.

Google Ads is the fastest way to get in front of someone who is searching for a trade business right now. Done well, it means your phone rings with jobs that match what you actually want to be doing.

We build and manage campaigns specifically for trades — separate campaigns per job type, the right suburbs, negative keywords to filter out the tyre-kickers, and reporting that shows exactly what your spend produced.

What’s included

  • Campaigns split by job type, so a small call-out never competes with a high-value job
  • Local targeting — only the suburbs you want to work in
  • Call & form tracking back to the exact ad and keyword
  • Negative keywords to filter DIY, jobs and “free” searches
  • Weekly optimisation of bids, keywords and budgets
  • Ad spend paid separately — our fee is separate and fixed

How it works

1. Discovery call — Your trade, service area, the jobs you want more of, and what’s been tried before.

2. Written plan — A specific mix of website, ads and SEO with a real monthly figure — not a bundled package.

3. Build and launch — Site, campaigns and tracking go live together so every enquiry is attributed from day one.

4. Monthly reporting — Enquiries, cost per enquiry, what changed, what’s next — including the months that were flat.

Why tradies choose MM Digital for Google Ads

Because the difference between a good and a bad trade campaign is structure, not budget.

We don’t guarantee results — nobody controls Google. We give a realistic estimate for your market and budget, then report on what actually happened. And for new Google Ads and Meta Ads clients, our 30-day enquiry promise: if your first 30 days don’t produce 10 tracked enquiries, we keep managing the campaign at no fee until they do.

Results

Spend, enquiries and cost per enquiry come straight from the Google Ads and call-tracking dashboards. See the businesses we work with on our results page.

Built around your trade

A tree service and a skip bin hire business share nothing but the platform. Every trade we work with gets its own approach — see the industries we work with.

Common questions about Google Ads

  • Campaigns start from $30/day in ad spend, paid separately. We’ll recommend a realistic budget for your trade and area during your free review.
  • You do. We build and manage campaigns inside your own Google Ads account, so if we ever part ways, your account, history and data stay with you.
  • Google Ads can start driving calls within days of launch, though it usually takes a few weeks of tuning to get the cost per enquiry down to where we want it.
  • No. Month to month, terms confirmed in writing before anything starts.
  • We don’t guarantee results — nobody controls Google’s results or a customer’s decision to call, and we’d be cautious of anyone who says otherwise. What we do promise new Google Ads and Meta Ads clients: if your first 30 days don’t produce 10 tracked enquiries, we keep managing the campaign at no fee until they do. Ad spend is paid separately and still applies. Full terms on the pricing page.
  • Melanie and Marcel, directly — no offshore hand-off, no account-manager layer.
  • They’re yours — domain, site files, ad accounts, Business Profile and analytics all stay in your name.

Tell us your trade. Get a free marketing plan and get a written plan with a real monthly figure.

Call 07 5651 9756